Have you always wanted that healthy white smile that turns heads or gets loads of likes on Instagram? The easiest way to achieve that is by using one of the whitening toothpaste that is available in the market. Using whitening toothpaste is a faster, easier, and budget-friendly alternative to professional teeth whitening. It also helps in maintaining the results of professional teeth whitening for a longer time. This makes it the perfect option for teeth whitening especially for someone who cannot stay away from tea, coffee, or sugary drinks.

With so many whitening toothpaste available in stores, you might have a hard time choosing the right one. One thing that you should consider before choosing the right toothpaste is the ingredient list. For example, if you have sensitive teeth, then you would not want to use a toothpaste that contains abrasives such as peroxide. Instead, you can go in with toothpaste that has baking soda or silica for whitening teeth. If you are concerned about cavities then check the ingredient list for fluoride. Also, go for natural teeth whitening toothpaste if you don’t like the idea of putting harsh chemicals in your mouth.

List of Most Effective and Popular Whitening Toothpastes

To make the choice of whitening toothpaste easier for you, we have put together a list of the best whitening toothpaste. You can choose based on your needs and budget.

#1 Best Whitening Toothpaste Overall: Crest 3D White Brilliance Toothpaste

Being from a brand that has gained the trust of many, Crest 3D White Brilliance toothpaste is the top choice when it comes to toothpaste that whiten teeth. It comes with the brand’s Fastest Whitening Technology and Advanced Stain Protection due to which it can remove up to 95% of stains on the surface of your teeth within three days of use. It is also safe for your tooth enamel as it does not contain any harsh ingredients. Plus, it has fluoride to fight cavities and mint flavor to give you a fresh breath You can get this product in your local stores or from Amazon for around $13.

#2 Best Budget Whitening Toothpaste: Arm & Hammer Advance White Extreme Whitening toothpaste

If you are on a budget then, Arm & Hammer Advance White Extreme Whitening toothpaste is a good option. It contains baking soda and peroxide for cleansing and whitening teeth and fluoride for prevention against cavities. This allows the toothpaste to whiten teeth without causing damage to teeth. However, some people might not like the taste of baking soda. This toothpaste retails for as low as $12.9 at Amazon with a value twin pack.

#3 Best Whitening Toothpaste for Sensitive Teeth: Sensodyne ProNamel Gentle Whitening toothpaste

Sensodyne ProNamel Gentle Whitening toothpaste is a favorite of people with sensitive teeth. This toothpaste gently whitens teeth and does not cause any erosion of enamel. Moreover, it protects tooth enamel due to the mixture of potassium nitrate (an anti-sensitivity ingredient) and fluoride. But it does not compromise on its whitening power due to its gentleness. In fact, you will notice your teeth to be whiter within a few weeks of use.

#4 Best Whitening Toothpaste for Smokers: Colgate Optic White High Impact Toothpaste

Colgate Optic White High Impact Toothpaste is your best bet if you want toothpaste that can help you get rid of the toughest stains caused by smoking in addition to teeth whitening. This is because it has more quantity of Hydrogen Peroxide than other Colgate whitening toothpaste. The Hydrogen Peroxide allows it to remove intrinsic stains in addition to surface stains. However, it might not be good for sensitive teeth as it contains abrasives. The price of this toothpaste is around $17 for three packs in a deal on Amazon.

#5 Best Charcoal Whitening Toothpaste: Hello Oral White Activated charcoal toothpaste

Due to the popularity of charcoal for whitening teeth, there is much-activated charcoal toothpaste available. The best among them is Hello Oral White Activated charcoal toothpaste. The charcoal in this toothpaste is produced from sustainable bamboo and is of really good quality. It is combined with coconut oil to help in getting rid of plaque and to give a nice taste. It is vegan-friendly and does not contain peroxide, sweetener, artificial flavor, parabens, or other harmful ingredients. Because the toothpaste is black due to the charcoal, be sure to thoroughly rinse your mouth and clean the sink after use. It can be purchased at around $4.82.

Due to the rise in popularity of whitening toothpaste, a lot of people have questions regarding their efficacy. Below are some frequently asked questions about this category of toothpaste.

Does whitening toothpaste really work?

While whitening toothpaste might not lighten teeth several shades immediately as claimed in television commercials but they do remove plaque, tartar, and surface stains. This gives teeth a clean and white appearance. Some also have ingredients to polish and lighten teeth a bit. For best results, it is recommended to adopt other oral hygiene practices like brushing teeth twice a day and flossing teeth in addition to using any teeth whitening products.

How does whitening toothpaste work?

Generally, any toothpaste removes stains and discoloration from teeth. A whitening toothpaste not only removes stains but also polishes teeth and lightens tooth color giving your teeth a white look.

Is whitening toothpaste bad for teeth?

Abrasives found in whitening toothpaste can be harmful to tooth enamel and is especially bad for sensitive teeth. But, if you are comfortable and don’t experience any problems then they might not be bad for you. You can also use them occasionally rather than daily or opt for gentler formulas to minimize harmful effects. If you experience any issues, discontinue use and consult your dentist.

Are whitening toothpaste safe for everyday use?

Yes, they are safe for use on an everyday basis. As long as you do not experience any discomfort, you can use them twice daily. However, if you have sensitive teeth, be sure to check the ingredients or talk to your dentist before using them.

How often should I use whitening toothpaste?

Most of the whitening toothpaste are designed for everyday use. However, people with sensitive teeth might not be able to use them that often. So, it again depends on you and what you are comfortable with.

Disclaimer: Content Research, Product Opinion & Publication Process

The articles, cosmetic tutorials, and beauty tips on SheBegan magazine are contributed by experienced fashion professionals, beauty & cosmetics experts. The team of our beauty and cosmetics professionals tests the products and then share the outcomes with proper citations and then after passing all the research & editorial checks; the content is sent live making sure there exists No Conflict of Interest. You can read about our authors, volunteers, team members and editorial board with our content review, product testing, tutorial guidance process here.


Suhira heads the editorial department of SheBegan Magazine. She joined SheBegan Magazine as an author in 2017, and her writings also appeared on cosmopolitan, lifefalcon and other mags. Suhira loves to write on wellness-related topics, skin/hair/beauty tips, relationship advice topics, and bridal grooming niche. Later, in 2019, she became the head of our editorial board and also holds the position of Growth analyst. Having had sufficient experience with fitness and nutritional balance. Suhira has worked as a fitness trainer at local Gyms, we utilize her experience in our fitness and nutritional recommendations.

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